More from the same address.
London doesn't always need more buildings. Sometimes it needs more from the buildings already here.
See what we doWhat we do
AI
We use AI agents and property data to run operations at scale and screen for opportunities.
Planning
We identify properties where planning can unlock additional space and create meaningful value.
Refurbishment
We transform underused and outdated homes through thoughtful refurbishment, creating stronger usability and more valuable living space.
Our view
The space was always there.
Across London, valuable space sits unused in lofts, side returns, inefficient layouts and poorly configured homes. Reforia looks for those opportunities and finds considered ways to unlock them.
Contact
Let's talk.
Whether you're an agent with an opportunity, an owner with a property that needs work, or an investor who'd like to work with us, we'd like to hear from you.
Get in touchBuilt on data. Designed for what's next.
We identify underused residential space across London, apply disciplined analysis and design led execution, and create better homes that hold their value.
Our approach
Illustrative. Refurbishment of a Victorian living room.
A disciplined approach to London residential investment.
We combine local insight, data led underwriting and design expertise to unlock the potential in existing homes across London's boroughs. Every opportunity is appraised line by line before we commit.
Illustrative appraisal of the kind of opportunity we look for: an unmodernised one bedroom flat in Hackney, bought below market value, fully refurbished and extended. Total project cost includes stamp duty, fees, works, contingency and selling costs. Not a completed project. Figures before tax.
Potential starts before the plans do.
Most of the value in a London home is settled before any work begins, in what the building could be allowed to become.
Planning uplift
We look for homes where planning can add space: lofts, side returns, rear extensions and better layouts. Each proposal is tested against local policy and what has already been approved on the same street, so the added space is grounded in precedent.
Refurbishment
We then deliver the works: sensible layouts, durable materials and period details kept where they matter. The result is a home that works better for the people who live in it and holds its value for longer.
We buy the space above, beside and behind.
- Where
- All London boroughs
- What
- Refurbishment and planning uplift: any property where value can be addedUnconverted lofts, side returns, poor layouts, lapsed or refused consents, unmodernised and probate stock
- Lot size
- £100k to £2m
- Funding
- Cash or financing
- More details
- For our full requirements, or to discuss a specific property, get in touch.
We started by asking why so much of London goes unused.
Our story
Reforia was founded by two friends who met as students in London, one at UCL and one at LSE. What we had in common was a habit of building things, and a feeling that the way homes are bought and improved in this city had barely changed in decades.
A year ago we moved into property. We worked in the field first, learning how opportunities are found, appraised and delivered. Then we started our own company.
Founders
Chemistry, UCL
A background in real estate in Dubai, one of the fastest moving property markets in the world.
Management, LSE
A background in finance, bringing the discipline of pricing risk and underwriting every decision.
How we work
From the start, we built Reforia around AI and data. Our agents handle the work that can be automated, so our time is spent on strategy, analysis and the decisions that shape the outcome of every project.
The result is a small team that can look at more of London, more carefully, than a traditional developer of our size.
Get in touchLet's talk.
Whether you're an agent with an opportunity, an owner with a property that needs work, or an investor who'd like to work with us, we'd like to hear from you.
- [email]
- Phone
- [phone]
- Company number
- [number]
- Registered office
- [address]